We take your privacy very seriously. Please read this privacy policy carefully as it contains important information on who we are, how and why we collect, store, use, and share your personal information. It also explains your rights in relation to your personal information and how to contact us or supervisory authorities in the event you have a complaint.
We collect, use and are responsible for certain personal information about you. When we do so we are compliant with the laws of Bulgaria and subject to the General Data Protection Regulation (GDPR), which applies across the European Union (including in the United Kingdom) and the USA. We act as the “controller” of that personal information for the purposes of these laws.
Key terms
- We, us, our: CLOVER GALLERY
- Personal information: Any information relating to an identified or identifiable individual
- Special category personal information: Personal information revealing racial or ethnic origin, political opinions, religious beliefs, philosophical beliefs or trade‑union membership; genetic and biometric data; data concerning health, sex life or sexual orientation
Personal information we collect about you
- Your name and contact information, including email address and telephone number
- Information to enable us to check and verify your identity and confirm you are of appropriate age to access content (e.g. your date of birth)
- Your gender information, if you choose to provide it
- Location data, if you choose to provide it
- Your billing information, transaction and payment‑card information, as applicable
- Your interests and preferences
- Your contact history, purchase history and saved items
- Information from accounts you link to us (e.g. Facebook, Instagram and other platforms)
- Information about how you use our website, IT, communication and other systems
- Your responses to surveys, competitions and promotions
- Data, content, videos, photos and any other information you provide via public posts, interactions, comments and other chat or communication features
This personal information is required to provide services to you. If you do not provide personal information we ask for, it may delay or prevent us from providing those services.
How your personal information is collected
- Directly from you via email, our website and our apps
- From publicly accessible sources
- Directly from a third party (e.g. social‑media accounts and other platforms that you link to us)
- From a third party with your consent (e.g. your bank or credit‑card provider)
- From cookies on our website
- Via our IT and third‑party systems, including automated monitoring of our websites, computer networks, access‑control systems, communications systems, email and instant‑messaging systems
How and why we use your personal information
Under data‑protection law we can only use your personal information if we have a proper reason. These reasons are:
- To comply with our legal and regulatory obligations
- For the performance of our agreement to provide services to you or to take steps at your request before entering into an agreement
- For our legitimate interests or those of a third party
- Where you have given consent
A legitimate interest is when we have a business or commercial reason to use your information, provided this is not overridden by your own rights and interests.
The table below sets out what we use your personal information for and our reasons for doing so:
| Purpose | Legal basis / reason |
|---|---|
| To provide services to you | Performance of our agreement or steps taken at your request before entering into an agreement |
| To prevent and detect fraud against you or Clover Gallery | Legitimate interests—minimising fraud that could harm us and you |
| Conducting checks to identify customers and verify their identity | Compliance with legal and regulatory obligations |
| Ensuring business policies are adhered to (e.g. security and internet‑use policies) | Legitimate interests—ensuring we follow internal procedures to deliver the best service |
| Operational reasons, such as improving efficiency, training and quality control | Legitimate interests—being as efficient as possible to deliver the best service |
| Ensuring the confidentiality of commercially sensitive information | Legitimate interests—protecting trade secrets and other commercially valuable information; compliance with legal and regulatory obligations |
| Statistical analysis to help us manage our business | Legitimate interests—improving business efficiency and performance |
| Preventing unauthorised access and modifications to systems | Legitimate interests—preventing and detecting criminal activity that could harm us and you; compliance with legal and regulatory obligations |
| Updating and enhancing customer records | Performance of our agreement; compliance with legal and regulatory obligations; legitimate interests—keeping in touch with customers about existing and new services |
| Marketing our services and those of selected third parties | Legitimate interests—promoting our business to existing and former customers |
The above table does not apply to special‑category personal information, which we will process only with your explicit consent.
Promotional communications
We may use your personal information to send you updates (by email, text message, telephone, mail or in‑app) about our services, including exclusive offers, promotions or new services.
We have a legitimate interest in processing your personal information for promotional purposes. This means we do not usually need your consent to send you promotional communications. Where consent is required, we will ask for it separately and clearly.
- You can opt out of receiving promotional communications at any time by contacting us (see “How to contact us” below)
- Using the “unsubscribe” link in emails or the “STOP” number in texts
- Updating your marketing preferences on our website
We may ask you to confirm or update your marketing preferences if you request further services in the future or if there are changes in law, regulation or our business structure.
Who we share your personal information with
- Third parties we use to help deliver our services to you (e.g. payment‑service providers)
- Third parties that perform services on our behalf or help us run our business (including sales, marketing, website hosting, content provision, advertising, analytics, research, data storage, security, fraud prevention, bug reporting, crash reporting, in‑app chats and user surveys)
- Third parties approved by you (e.g. social‑media sites you link to your account or third‑party payment providers)
- Our insurers and brokers
- Our bank(s)
- Third parties we use to collect and analyse data for compliance, website improvement and scientific research (including data‑science teams and data‑visualisation tools)
We allow our service providers to handle your personal information only if we are satisfied they take appropriate measures to protect it. We impose contractual obligations on service providers to ensure they access, process, store or use your personal information solely to provide services to us and to you.
We may disclose or exchange information with law‑enforcement agencies and regulatory bodies to comply with legal and regulatory obligations.
We may also need to share some personal information with other parties—for example, potential buyers of some or all of our business or during a restructuring. Where possible we will anonymise information, but this may not always be possible. The recipient of the information will be bound by confidentiality obligations.
Where your personal information is held
Your information may be held at our offices, by third‑party agencies, service providers, representatives and agents (see “Who we share your personal information with” above).
Some of these third parties may be based outside the European Economic Area (EEA). For details on how we safeguard your information in these circumstances, see “Transferring your personal information out of the EEA” below.
How long your personal information will be kept
We will keep your personal information while you have an account with us or while we are providing services to you. Afterwards, we will retain it for as long as necessary to:
- Respond to any questions, complaints or claims made by you or on your behalf
- Show that we treated you fairly
- Keep records required by law
We will not keep your personal information for longer than necessary for the purposes set out in this policy.
Transferring your personal information out of the EEA
To deliver services to you we may need to share your personal information outside the EEA. This may include:
- Our offices outside the EEA
- Your and our service providers located outside the EEA
- If you are based outside the EEA
- Where there is an international dimension to the services we provide to you
The United States has been assessed by the European Commission as providing an adequate level of protection for personal information.
Where we transfer your information to countries that have not been deemed to provide an adequate level of protection, we will ensure the transfer complies with data‑protection law and your information is secure.
If you would like further information, please contact us (see “How to contact us” below).
Your rights
- Access – the right to receive a copy of your personal information
- Rectification – the right to have mistakes in your personal information corrected
- To be forgotten – the right to have your personal information deleted in certain situations
- Restriction of processing – the right to restrict processing of your personal information in certain circumstances (e.g. if you contest its accuracy)
- Data portability – the right to receive the personal information you provided to us in a structured, commonly used and machine‑readable format and/or have that information transmitted to a third party
- To object – the right to object at any time to your personal information being processed for direct marketing (including profiling) and, in certain other situations, to our continued processing of your personal information
- Not to be subject to automated decision‑making – the right not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you
For fuller information on each of these rights, including the circumstances in which they apply, please see the guidance from the UK Information Commissioner’s Office (ICO) on individuals’ rights under the GDPR.
If you wish to exercise any of these rights, please:
- Email, call or write to us (see “How to contact us” below)
- Provide enough information to identify you (e.g. your full name and email address)
- Provide proof of your identity (e.g. a copy of your driver’s licence or passport)
- Specify the right you wish to exercise and the information to which your request relates
Keeping your personal information secure
We have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorised way. We limit access to your personal information to those with a genuine business need. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality. We also have procedures to deal with any suspected data‑security breach and will notify you and any applicable regulator where we are legally required to do so.
How to complain
We hope we can resolve any query or concern you raise about our use of your information. The GDPR also gives you the right to lodge a complaint with a supervisory authority in the EU or EEA state where you work, normally live or where any alleged infringement occurred.
Changes to this privacy notice
This privacy notice was published on 20/05/2025 and last updated on 21/05/2025. We may change this privacy notice from time to time; when we do, we will inform you via the email associated with your account.
How to contact us
Please contact us by email or telephone if you have any questions about this policy or the information we hold about you.
Contact details: info@clovergallery.eu